MUMBAI: It's got to be the biggest TRP-boosting gimmick in recent times in India. And it seems to be working better than the people behind it had bargained for.
Last week, television viewers were shocked out of their couched stupor when their favourite matriarch 'Tulsi', played by the fiery and no-nonsense Smiriti-Malhotra Irani, was declared diagnosed with lung cancer.
To make matters worse, Smriti Malhotra-Irani was quoted as saying that she was indeed dying in "Kyunkii Saas Bhi Kabhi Bahu Thi".
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